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Behavioural ScienceMarketing
28th September 2020

The pratfall effect and the humour effect: Marketing’s most powerful double-act

To err is human, said Alexander Pope. But does making mistakes also make you more attractive? When Jennifer Lawrence famously fell over on the stairs at the 85th Academy Awards…
Spoon
Behavioural ScienceEmployee EngagementValues & Culture
22nd September 2020

Your meetings are boring. Here are 5 things you can do about it.

Let’s face it: meetings can be seriously hard work. We’ve all been in the meeting where the only tangible outcome is to decide you need another meeting. Or the one…
Admin
Behavioural ScienceNewsTraining
17th September 2020

Introducing our partners at Coglode

Roxy and Jerome from Coglode We’re proud accredited partners of Coglode and are excited to be offering our version of their one-day applied behavioural insights workshop. In our opinion, they’ve…
Spoon
Behavioural ScienceChange CommunicationsDiversity and inclusionEmployee Engagement
9th September 2020

What is a behavioural business?

A behavioural business is one where most people inside it can use behavioural science techniques to improve what they do. Which, you know, sounds lovely in principle doesn't it. But…
Victor Asandi
Behavioural ScienceTraining
3rd September 2020

New services and new skills, for a whole new Spoon

It’s been a long time coming, but after two masters degrees in behavioural science and months of flat-out work behind the scenes, we’re now proud to call ourselves a behavioural…
Harriet Kerr
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Recent Posts

  • The pratfall effect and the humour effect: Marketing’s most powerful double-act 28th September 2020
  • Your meetings are boring. Here are 5 things you can do about it. 22nd September 2020
  • Introducing our partners at Coglode 17th September 2020
  • What is a behavioural business? 9th September 2020
  • New services and new skills, for a whole new Spoon 3rd September 2020

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  • ABOUT US
  • WORK
  • Behavioural science
    • Behavioural science training
      • 1-day behavioural science training
      • Bespoke behavioural insights workshop
      • An intro to behavioural science
    • Behavioural science consultancy
    • Become a Behavioural Business
  • SERVICES
  • NEWS & INSIGHTS
    • BLOG
    • PRESS
    • RESOURCES
  • CONTACT
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